SearchCap: Google Images filters, Bing US National Park & more

Featured story

Google Image Search launches colored filter buttons Mar 18, 2016 by Barry Schwartz After testing various combinations, Google has launched new filter buttons in the image search results.

From Search Engine Land

Bing partners with US National Park Service for #FindYourPark photo contest Mar 18, 2016 by Amy Gesenhues The winning photo will be featured on Bing’s home page during National Park Week and will be used as Bing’s Facebook and Twitter cover photo in April.

Local SEO beyond the browser Mar 18, 2016 by Marcus Miller Are you making the most of offline advertising to complement your local SEO efforts? Columnist Marcus Miller explains the benefits of connecting your digital and physical marketing.

Get up close with PPC KPIs to improve your performance Mar 18, 2016 by Matt Umbro What are the primary metrics that define success for your PPC campaigns? Columnist Matt Umbro explores the pros and cons of optimizing for some common paid search metrics.

Search in Pics: Google Analytics With NASA, Google buffalo & Fiber office Mar 18, 2016 by Barry Schwartz In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. The new Google Fiber office in Austin: Source: Google+ A buffalo at Google: Source: Google+ NASA […]

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App install spend up 150 percent, yet costs down, push-enabled users 2X more engaged [reports]

Search News From Around The Web

Local & Maps

Home Sweet Treehouse, Google Lat Long

Searching

Google Adds "About This Result" to Featured Snippets, thesempost.com

Google Testing Extra White Space in Search Results, thesempost.com

Pollen and geology leads to SearchResearch, SearchReSearch

SEO

SEO: How to Get Lady Luck On Your Side, SEMrush Blog

Which SEO Techniques Still Work? A Comprehensive Review, ahrefs.com

Google Can Drill Into Search Quality Raters Experiments, Search Engine Roundtable

Google Let's You Opt Out Of Feature Snippets With nosnippet Tag, Search Engine Roundtable

Google: RankBrain Doesn't Use New Signals But May Adjust Weights Of Existing Ranking Signals, Search Engine Roundtable

How to Create 10x Content - Whiteboard Friday, Moz

SEM / Paid Search

Stay Ahead Of The PPC Competition, PPC Hero

Yandex.Direct Extended Geo-Targeting Launched, Russian Search Marketing

Search Marketing

Video: Google Update, Mobile Friendly Boost & RankBrain Details, Search Engine Roundtable

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