Killerwebs Web Design Studio of Bradford: May 2015

Friday, 29 May 2015

SearchCap: Google Maps Offline, App Indexing & Structured Data




SearchCap: Google Maps Offline, App Indexing & Structured Data by Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps Breakthrough: Search And Navigation Without A Connection Google continues to add features and capabilities that keep its maps that much ahead of the competition. Coming out of I/O yesterday Google made a major announcement: Google Maps search and voice guided, turn-by-turn navigation will be available offline. This is intended for anyone without a data connection or with a weak or inconsistent one. […] Structured Data & The SERPs: What Google’s Patents Tell Us About Ranking In Universal Search Columnist Barbara Starr delves into several Google patents to explore the ways in which the search giant is displaying search results based on structured data and context. App Indexing: Why It Matters For The Future Of Search What is app indexing, and how is it relevant to you? Columnist Neil Patel explains. 3 Crazy PPC CRO Hacks To Boost Conversion Rates Right Now Columnist Larry Kim debunks common misconceptions about best practices for paid search ads, then explains what you should be doing instead to really boost your conversion rates. Search In Pics: Google Jersey, YouTube & Google Photo Cupcakes & Project Fi SIM In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Facebook Is Finally Displaying GIFs, But Pages Are Still Shut Out Do Video Views Matter? CMOs Weigh In On The Video Marketing Metrics That Count U.S. E-commerce Retail Sales Hit $261B In 2013, Annual Census Data Shows 5 Research-Based Findings Show Content Marketing Beats Native Advertising An Apple Pay Clone, Google’s Android Pay Will Accelerate The Market Mobile Emoji App Helps Abused Kids Express Themselves Take The Wheel: 5 Ways To Drive Buyer Behavior With User-Generated Content Google’s Horowitz: “No, Google Plus Is Not Dead.” Search News From Around The Web: Industry Google Now on Tap Means Local Search Now, SIM Partners Searching Emoji Characters Still In Google Search Results, Search Engine Roundtable How To Stop Hiccups Via Google Answers? Have an Orgasm, Search Engine Roundtable SEO 7 Steps to Win at Local SEO, SEMrush Blog Google+ Duplicate Pages – How to Delete Them, Site Visibility Is Brand a Google Ranking Factor? – Whiteboard Friday, Moz The (Not-So-Hidden) Costs of Hiring an Amateur for Your SEO Needs, SEMrush Blog The Biggest SEO Fails, stateofdigital.com SEM / Paid Search Google AdWords Editor Version 11.1 Released, Search Engine Roundtable How to Use Google AdWords Labels to Increase Performance & Productivity, The SEM Post Search Marketing Video: Google Local Search Bug, iOS Google & Bing App Indexing & Google Now On Tap, Search Engine Roundtable Search Marketing Expo – SMX Advanced (June 2-3, Seattle) SMX Advanced is the only conference designed exclusively for experienced paid search advertisers and SEOs. You’ll participate in experts-only sessions and network with fellow internet marketing thought leaders. Check out the tactic-packed agenda!

This email was sent to lisab509.killerweb@blogger.com. Click here to unsubscribe or manage your subscriptions. This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA News \| SEO \| SEM \| Local \| Retail \| Social \| Events \| Advertise \| Contact Us

Thursday, 28 May 2015

SearchCap: Google Now On Tap, Near Me Searches & AdWords Universal App Ads




SearchCap: Google Now On Tap, Near Me Searches & AdWords Universal App Ads by Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords Dimensions Tab Now Features Both Ad Group & Campaign Detail Reports Quickly assess settings and performance across campaigns and ad groups. Coming Soon: “Now On Tap,” An Expanded Version Of Google Now That Works In Apps & Mobile Browsers Google Now, the company’s predictive search product, is getting smarter and expanding to work in mobile browsers and apps that Google is indexing. Google’s New Universal App Campaigns Push App Promotions Across Search, YouTube, AdMob, Display New campaign type is designed to give developers big scale for minimal work. How A “Good” AdWords Campaign Structure Can Hinder Advanced Insights & Strategies While there is disagreement in the paid search community over the best way to structure an AdWords account, columnist Andy Taylor discusses some common variables to consider. 3 Ways To Turn Your Data Into Stories To Earn Authoritative Links Looking for your next great content idea? Columnist Purna Virji suggests that the story you’re looking for could be right under your nose. Problems With Google My Business? Use Phone Support! Many who use Google My Business — marketers included! — aren’t aware that phone support is available. Columnist Greg Gifford provides a step-by-step guide. Google Says “Near Me” Searches Have Doubled This Year Users are increasingly turning to their phones to find local businesses. Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Google Photos: Now With Unlimited Storage For Your Photos & Video Instagram Will Give Carousel Ads A Global Push Google Announces Major Ads Push To Court App Developers Twitter Launches Auto Amplify To Simplify Creation & Purchase Of Video Clip Ads Google Photos, Android Pay, App Campaigns, Offline Maps & “Now on Tap” Some Of Many Google I/O 2015 Keynote Announcements Data Exposes Scandalously Low Adoption Of Conversion Optimization Tools Report: Google Had $12 Billion In Mobile Search Revenue, 75 Percent From iOS Why These Email Marketing Tactics Are Important For The Presidential Campaigns (And Your Email Campaigns, Too) Apple, Google And PayPal Jockey For Position In Mobile Payments Google Confirms “Buy” Button Is Coming To Search Ads California Milk Processors Target Hispanics With $2,000 Scholarship Contest Search News From Around The Web: Local & Maps Moz Local Dashboard Updates, Moz Google Local Search Issues Returning To Normal?, Search Engine Roundtable Oh, The Places You’ll Go! Announcing the Google Places API for iOS, Google Geo Developers Blog Link Building How to Score .Gov Links for SEO, SEMrush Blog It’s Not Dead! Link Building in 2015, koozai.com Searching SEOs Begin Finding Faults In Google Answers, Search Engine Roundtable Unified Search in Google Calendar and Google Drive, Google Operating System SEO 13 SEO Predictions for Future Planning, ignitevisibility.com 6 Actionable SEO Tips, kaiserthesage.com Deconstructing the App Store Rankings Formula with a Little Mad Science, Moz Skyscraper Technique Case Study: Why Famous SEO Strategies Won’t Work For You, blog.ahrefs.com What is SEO (part 2), State of Digital Your Guide to Understanding Google’s Sitelinks Search Box, SEMrush Blog SEM / Paid Search Increase User Engagement For PPC Traffic, PPC Hero The Monkey & the Cat: When to Ignore CTR, PPC Hero We’ve rolled out a service release for AdWords Editor 11.1, which includes…, Google Search Marketing Expo – SMX Advanced (June 2-3, Seattle) SMX Advanced is the only conference designed exclusively for experienced paid search advertisers and SEOs. You’ll participate in experts-only sessions and network with fellow internet marketing thought leaders. Check out the tactic-packed agenda!

This email was sent to lisab509.killerweb@blogger.com. Click here to unsubscribe or manage your subscriptions. This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA News \| SEO \| SEM \| Local \| Retail \| Social \| Events \| Advertise \| Contact Us

Wednesday, 27 May 2015

SearchCap: Bing Image Age, Google iOS App Indexing & Apple Proactive Search




SearchCap: Bing Image Age, Google iOS App Indexing & Apple Proactive Search by Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: Apple May Launch Google Now Competitor At June WWDC Event New “Proactive” search capability built in part on earlier Cue acquisition. Google Won’t Say If Google Local Changes Due To Googlebomb Fix Google has noted the local ranking changes but will not confirm that it was related to the Googlebomb fix for the racist local results in Google Maps. Report: 75 Percent Of Google’s Mobile Search Revenue Comes From Apple Devices If true Google will likely fight to maintain search relationship with Apple. The Future Is Intelligent Advertising What does the future hold for search engine marketers? Columnist John Cosley of Microsoft discusses how personalization and context will change the way we do paid search. SEO Strategy During A Website Redesign Or Migration Launching a new version of your website? If so, check out columnist Thomas Stern’s basic guide to preserving your SEO equity in the process. Google Brings App Indexing Support To iOS Apps iOS apps now are being supported by Google within the App Indexing protocol. Starting in a few weeks, iOS users may see content from apps in their mobile search results. 7 Audience Targeting Data Types Versus Search Data (The Keyword Is Still The Undefeated Champ) Columnist Josh Dreller argues that when it comes to audience targeting, nothing beats keyword search data. Bing Integrates How Old Robot Feature Into Image Search Bing Image Search experiments with guessing at the age of the people in their image search results. Give it a try at How-Old.net or on Bing Image Search. SMX East 2015 Registration Is Now Open – Take Advantage Of Super Early Bird Rates The world’s largest search engine marketing conference, Search Marketing Expo – SMX East, returns to New York City this Fall. Secure your spot today and save with our super early bird pricing, the lowest rates available! The SMX East conference program will run September 29-October 1; the expo hall will be open September 29-September 30; […] Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Live Blog: Google Chief Business Officer Omid Kordestani At #CodeCon First Look: Twitter Upgrades Analytics With Audience Insights What Marketing Agencies Can Learn From HubSpot’s Growth Apple Takes Bite Out Of Google – Ranks No. 1 On BrandZ’s List Of Top 100 Most Valuable Global Brands Multi-Channel Turns Multi-Generational Facebook Instant Articles: What’s In It For Advertisers? SMX East 2015 Registration Is Now Open – Take Advantage Of Super Early Bird Rates Jumpshot Scores $22 Million Series A Funding Round To Expand Analytics Platform Snapchat CEO Wants To Make It Easier For “Brands To Be Brands,” May Offer Self-Serve Ads Facebook Is Testing Reviews From Restaurant Critics In Search & On Pages Search News From Around The Web: Industry Google, Yahoo Have Had Talks to Buy Flipboard, Wall Street Journal Local & Maps Google Investigating Location Bug Reports With Google Search, Search Engine Roundtable Link Building Penalty Safe Super Effective Link Building Strategies, Search Engine People The Complete Guide to Disavowing Links for Google and Bing, BruceClay.com Why Link Building Is NOT the Future of SEO, quicksprout.com Searching Google Images campaign wants search engine to stop seeing white skin as ‘default’, The Independent Google Shows Biblical Answer For What Happened To The Dinosaurs: It Gets Removed, Search Engine Roundtable Search Challenge (5/27/15): Why so… young?, SearchReSearch SEO Bing Says It Won’t Renamed Webmaster Tools Anytime Soon, Search Engine Roundtable Google Webmaster Tools App Stats Emails Stop, Search Engine Roundtable How to Get the Most SEO Value Out of Contests, SEMrush Blog SEM / Paid Search AdWords 101: How to Use the AdWords Keyword Planner, BruceClay.com Boost User Engagement For PPC Traffic, PPC Hero Google AdWords Scripts Workshops 2015 For Advanced Advertisers, Search Engine Roundtable New Yandex Direct Mobile Ads, Russian Search Marketing Utilising Google Shopping Custom Labels, koozai.com Why I Don’t Buy Into The Quality Score Hype, PPC Hero Why Your Big Brand Needs PPC, SEMrush Blog Search Marketing Expo – SMX Advanced (June 2-3, Seattle) SMX Advanced is the only conference designed exclusively for experienced paid search advertisers and SEOs. You’ll participate in experts-only sessions and network with fellow internet marketing thought leaders. Check out the tactic-packed agenda!

This email was sent to lisab509.killerweb@blogger.com. Click here to unsubscribe or manage your subscriptions. This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA News \| SEO \| SEM \| Local \| Retail \| Social \| Events \| Advertise \| Contact Us

SMX East 2015 Registration Is Now Open – Take Advantage Of Super Early Bird Rates

SMX East, September 29-October 1, 2015 in NYC

Three Days Of Actionable & Effective Tactics For SEO, Paid Search & More

The world’s largest search engine marketing conference, Search Marketing Expo – SMX East, returns to New York City this Fall. Secure your spot today and save with our super early bird pricing, the lowest rates available! The SMX East conference program will run September 29-October 1; the expo hall will be open September 29-September 30; pre-conference workshops will be offered on September 28.

Don’t miss out on SMX East’s dynamic program, featuring the latest SEO, PPC, local and mobile search tactics, social media marketing and more. Get three days of rich, tactical content presented by leaders in search marketing. You’ll also have access to a multitude of networking opportunities with peers and subject matter experts. We guarantee that your experience at SMX East will be time well invested – see what past attendees have said.

SMX East is programmed by the folks from Search Engine Land, your industry-leading news source for all things search marketing. Sessions comprised of knowledge-infused, vendor agnostic content await you!

Super Early Bird Rates – Limited Time Only

Register today and take advantage of the lowest rates available. You’ll pay just $1595 for an All Access pass, a $300 savings off our on-site rates. Don’t delay, super early bird rates are available for a limited time only!

Upgrade to an All Access Pass + Workshop combo and dive deep into SEO, display, AdWords, and international search. These pre-conference workshops are full day learning opportunities led by renowned thought leaders in their fields. Sign up and score additional savings of $600 off our on site combo rate. Take a look at our current workshop schedule.

Knowledge is power – amplify your company’s knowledge by coming as a team. Register a group of 3 or more for the conference and you'll save 10-20% with our team rates.

Register now and you’ll be one step closer to learning innovative and tactical solutions you can deploy within your organization.

Still have questions? Check out our FAQs.