Thursday, 25 February 2016

SearchCap: Google Search Console Delays, Google Maps Closed & SEO Expectations

 
 
Featured story
 
Google Explains How Search Console Reports Work
 

Feb 25, 2016 by Barry Schwartz

Why are the reports in the Google Search Console delayed? Google explains.

 
From Search Engine Land
 

The Death Of Search Marketing Expertise
  Feb 25, 2016 by Andrew Goodman

Where have all the search professionals gone? Contributor Andrew Goodman explores the state of the search agency industry today and wonders if we can be doing better.

 

Google Is Fixing The “Permanently Closed” Problem
  Feb 25, 2016 by Joy Hawkins

Columnist Joy Hawkins discusses how you can fix issues with old business locations being marked “Permanently closed” — and what Google may be doing to address the issue.

 

Setting Local SEO Expectations: 3 Points To Hit Early And Often
  Feb 25, 2016 by Jenny Foster

When it comes to providing SEO for local businesses, it’s crucial to set realistic expectations. Columnist Jenny Foster discusses three points she likes to drive home with clients to ensure a strong relationship and a smooth campaign.

 
From Marketing Land
 
How Much Of Your Content Marketing Is Effective?
 
Marketing Land Live #2: Google Drops Right-Side Ads, Closes Compare & More
 
Ad Tech Firm AdTheorent Launches Public Version Of Its Internal Attribution System
 
Nielsen Will Start Measuring Snapchat Ads
 
Canvas: Facebook’s Immersive Mobile Ad Experience Launches Internationally
 
Meet the MarTech Speakers: Rohit Prabhakar
 
MarTech Landscape: What Is Predictive Analytics?
 
Brand Bidding & PPC Optimization: Best Practices For Brand Bidding (Part 3 of 8)
 
Twitter Enhances Embedded Timelines
 
Google’s New SERP Layout: The Biggest Winners & Losers
 
Seeking $1.7 Billion In Back Taxes, France Is Latest To Go After Google
 
Google Launches AMP Listings; Here’s How They Look
 
3 B2C Strategies You Can Eliminate When Doing Account-Based Marketing
 
How To Get Started With Accelerated Mobile Pages (AMP)
 
MarTech Today: Adobe’s New App Tool, Facebook’s Reactions & Getting Started With AMP
 
Your 2016 Mobile Marketing Playbook
 
PlaceIQ & Acxiom Use Location Data To Measure Offline Impact Of Addressable TV
Search News From Around The Web
 
Industry
 
Google wants us to change our name from 9to5Google, 9to5Google
 
Mobile Devices Upend Google Search, Wall Street Journal
 
What Google Learned From Its Quest to Build the Perfect Team, New York Times
 
Local & Maps
 
Classifying placemarks by region, Google Earth Blog
 
Google Unveils Neural Network with “Superhuman” Ability to Determine the Location of Almost Any Image, technologyreview.com
 
Sreet View gets you off the sidelines and into the game, Google LatLong
 
Why the $%!# Does Google Keep Updating My Business Hours? (A Case Study), Imprezzio Marketing
 
Link Building
 
3 Brilliant Ways We Built Links And Boosted Traffic For Our Clients, receptional.com
 
Google Chrome Bought A Paid Link For $350,000, Search Engine Roundtable
 
Why Do I Have a PageRank of "n/a" in SEOquake?, semrush.com
 
Searching
 
Apple plans Siri for Mac as tentpole feature for this fall’s OS X 10.12 launch, 9to5Mac
 
DuckDuckHack Interview: Ben Schattinger, DuckDuckGo Blog
 
SEO
 
Google Refreshes PDFs In Their Index Slower Than Web Pages, Search Engine Roundtable
 
Review Stars Begin Returning To Google Search Results, Search Engine Roundtable
 
What Are The Best SEO Pricing Methods?, Leverable SEO
 
What Is An SEO Copywriter? 23 Questions, Answered, SuccessWorks
 
SEM / Paid Search
 
Google Removes Right-hand Text Ads – Is the Sky Falling? No, Metric Theory
 
How to Play PPC Like Fantasy Football, KoMarketing
 
How to Spot an SEO Scam: 11 Red Flags, reviewjump.com
 
Learn How To Test Mobile & Desktop Ads Correctly, certifiedknowledge.org
 
SEO Affected by Google Removing Right-Side Ads from SERPs, BruceClay.com
 
Sidebar Ads – My Conspiracy Theory, PPC Hero
 
Search Marketing
 
Is Any Press Good Press? Measuring the SEO Impact of PR Wins and Fails, Moz
 
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