Monday, 23 November 2015

SearchCap: Google Penalty, Yandex Actions & Google Shopping

 
 
Featured story
 
For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAs
 

Nov 23, 2015 by Ginny Marvin

The new mobile experience is among the updates released before the holiday shopping surge, including Click Share reporting.

 
From Search Engine Land
 

Even If A Brand Can’t Do SEO, It Can Still Do Local SEO
  Nov 23, 2015 by Andrew Shotland

Having trouble getting traction for your SEO campaign due to bureaucratic red tape? Columnist Andrew Shotland suggests that you consider thinking local.

 

Google Received More Than 65 Million URL Takedown Requests In The Past Month
  Nov 23, 2015 by Amy Gesenhues

The current number of weekly URL copyright removal requests is nearly double what it was this time last year.

 

Our SERP Sentiment Score For A Person’s/Brand’s Online Reputation
  Nov 23, 2015 by Brian Patterson

Having trouble showing progress when it comes to online reputation management (ORM)? Columnist Brian Patterson explains his metric for tracking ORM campaign progress over time.

 

After A Year Of Transition, Microsoft Execs Say, “We’re All In On Search”
  Nov 23, 2015 by Ginny Marvin

With Bing now at the center of Microsoft’s consumer monetization strategy, executives display a new level of confidence when sharing plans for growing the search business.

 

Local Resource: 50 Top International Citation Sites
  Nov 23, 2015 by Myles Anderson

Doing SEO for a business in another country and not sure where to start when it comes to local citations? Luckily, columnist Myles Anderson has put together this great list of sites for you as a starting point.

 

Google To Penalize Sites Using Deceptive Mobile Traffic Networks
  Nov 23, 2015 by Barry Schwartz

Google tells us they are actively working on detecting and penalizing sneaky mobile traffic networks.

 

Yandex To Notify Webmasters Over Violations Of Their Webmaster Guidelines
  Nov 23, 2015 by Barry Schwartz

Yandex, the largest search engine in Russia, now notifies webmasters when they violate their own Webmaster Guidelines.

 

Search Market Share In October 2015 Looks A Lot Like It Did In October 2008
  Nov 23, 2015 by Greg Sterling

October desktop search data from comScore came out late Friday afternoon. Google appears to have “stabilized” at roughly 64 percent market share, while Bing and Yahoo are also mostly unchanged from September. Search market share was in nearly the same place in October 2008. Google controlled roughly 64 percent of search query volume, and the […]

 

10 Ways To Calm The Chaos Of Content Marketing
  Nov 20, 2015 by Digital Marketing Depot

The right message, in the right place, at the right time, to the right audience. Content marketing doesn’t have to be painful. Want to know more about ending the chaos of your organization’s content creation, management and measurement? This guide from Oracle will walk you through steps you can take to get your plan put […]

 
From Marketing Land
 
Lenovo’s Re-Invention Now Includes Crowdsourcing A New Video Game
 
Google Goes Full-On Star Wars, Launches #ChooseYourSide Campaign
 
Make It So: Google’s Voice-Search-Enabled Star Trek Communicator Pin
 
Yahoo Gemini Adds Custom Audiences For In-App Actions And CPA Target Optimization
 
Google Launches Compare For Mortgages In The US
 
Is Google Now Becoming A News Reader Too?
 
5 Important Online Shopping Dates You May Have Left Off Your Holiday Marketing Calendar
 
Google Customer Match From The Email Marketer’s Point Of View
 
MarTech Today: Facebook VR, Google Analytics’ Calculated Metrics & SEO For Featured Snippets
 
Holiday Email Marketing Insights: Send Emails Early, Avoid Thanksgiving Day & Segment Your Lists
 
Guide To Advertising On Instagram
 
Databox Launches Free App To Watch Over Your Marketing Platforms
 
Acquisition Of Ad Network Fluent By “Data Fusion” Provider IDI May Create A New Marketing Powerhouse
Search News From Around The Web
 
Industry
 
For Star Wars fans, old and new, Official Google Blog
 
Local & Maps
 
Discover Jordan’s past and present in Google Maps, Google LatLong
 
Link Building
 
5 Sure-fire Ways to Avoid a Google Penguin Penalty, ProBlogger
 
Examples of the Most Powerful Links for SEO, ignitevisibility.com
 
[New Feature Alert] Browse Keyword Positions In Germany And France, blog.ahrefs.com
 
Searching
 
Microsoft helps you search for the perfect gifts and save money this holiday season, Bing Search Blog
 
SEO
 
12 Provably False Ideas Your SEO Should Not Be Telling You, SEO Theory
 
Example 'High Quality' E-commerce Site From Google Search Quality Rating Guidelines 2015, hobo-web.co.uk
 
Google Search Analytics Data Caught Up But App Analytics Now Dead, Search Engine Roundtable
 
Google: Expert Product Descriptions Not Critical For Rankings?, Search Engine Roundtable
 
Google’s 2015 Unconfirmed Algorithm Updates and Their Connection to Panda and Phantom, hmtweb.com
 
Prerender and You: a Case Study in AJAX Crawlability, Distilled
 
Site Command Now Shows Featured Snippets In Google, Search Engine Roundtable
 
The Evolution of SEO is Not the Same as Death, Overit Blog
 
Why You Should Care About Google’s Crawl Budget, Renegade Search
 
SEM / Paid Search
 
Avoid Post-Turkey Crowds and Shop YouTube’s Awesome Stuff Week Gift Grab, Inside AdWords
 
Save $300 On SMX West, The Conference Dedicated To Search Marketing – Register Today!
Secure your seat at SMX West, the only event where you’ll gain cutting edge tactics in paid search, SEO, analytics, mobile, social media and more! Score the lowest conference rates today – pay just $1595 for All Access Passes through December 19. You’ll get 3 days of tips and strategies, networking opportunities and conference conveniences at an exceptional value. Learn how you can land discounts of up to 20% with our team rates.
 
Like what you see? Check out Search Engine Land's other email newsletters here.
News | SEO | SEM | Local | Retail | Social
 
This email was sent to lisab509.killerweb@blogger.com. Click here to unsubscribe or manage your subscriptions.
 
This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA
 
 
 
 

No comments: