SearchCap: Holiday Countdown Ad Results, Alice Paul Google Doodle & Powerball Searches

Featured story

Powerball Numbers? You'll Be Surprised Which Search Engines Knew Them   Jan 10, 2016 by Matt McGee It was the biggest lottery drawing in US history, and neither Google nor Bing showed searchers the winning numbers. Here’s who did.

From Search Engine Land

What Time Is The Super Bowl? Google & Bing Are Confused   Jan 11, 2016 by Danny Sullivan You might get information for 2015, depending on how you ask.

How Much Did Countdown Ads Play Into Advertisers’ Strategies This Holiday Season?   Jan 11, 2016 by Matt Umbro Many advertisers have seen great results using the countdown customizer in AdWords, but just how many utilized them during the holiday season? Columnist Matt Umbro sought to find out.

78% Of SEOs Believe That 2016 Is Going To Be A “Great” Year For Business   Jan 11, 2016 by Myles Anderson What does this year have in store for local search engine optimization professionals? Columnist Myles Anderson shares results from BrightLocal’s Local SEO Industry Survey, which may provide some insights.

Alice Paul Google Doodle Marks 131st Birthday Of The American Suffragist & ERA Activist   Jan 11, 2016 by Amy Gesenhues Paul played a primary role in getting the 19th Amendment through Congress and was the original force behind the Equal Rights Amendment.

What Is The Mountain Of Butterflies? Google Doodle Marks 41st Anniversary Of The Natural Phenomenon   Jan 9, 2016 by Amy Gesenhues In 1975, a team of Canadian zoologist found millions of monarch butterflies that had migrated to the eastern part of Mexico’s Sierra Madre Mountains.

From Marketing Land

Top 10 YouTube Ads In December: Clash Of Clans Dominates With A Combined 63M Views

How Apple Could Play Spoiler For The Search Ad Business

Cut The Fat: How To Reduce Wasted Ad Spend In Your AdWords Account

US Display Spend Will Overtake Search In 2016 [eMarketer]

Marriage Equality, Healthcare & Low Unemployment: How Search Marketers Can Make A Difference This Tax Season

The Whole Nine Yards: What The NFL Can Teach Marketers About Brand Engagement

Yesmail Report: Email Marketers Need To Walk Before They Can Run

How To Make 2016 Your Best Content Marketing Year Ever

MarTech Today: Mobile Operating Systems & Google Analytics For Search

Game On: The 2016 Marketing Land #HashtagBowl Is Coming Soon

Total Holiday E-Commerce: $69 Billion, Mobile $12.7 Billion — comScore

Search News From Around The Web

Industry

Don't Ask Google If There Was A Google Update On Twitter, Search Engine Roundtable

New SEO Game: Find The Penguin Amongst The Pandas, Search Engine Roundtable

Link Building

How to Create a Varied and Natural Backlink Profile, Majestic Blog

Local & Maps

2016 Google Tracker: Everything Google is working on for the new year, Ars Technica

Search Marketing

15 Factors to Consider When Prioritizing Which Keywords to Target, Search Engine People

How fintech & niche brands continue to disrupt the financial search market, Econsultancy

How To Determine Your Next CRO Test – Part 1, PPC Hero

What is HTTP/2 and how does it affect the web?, State of Digital

Searching

Google Makes Major Changes to In-Depth Article Results, The SEM Post

Microsoft Could Include a Speed Test Feature in Bing Search Engine, Softpedia

SEM / Paid Search

15 Factors to Consider When Prioritizing Which Keywords to Target, Search Engine People

Broadmatch Modifier – Best Practice on Growing Your Bing Ads Volume, Bing Ads

Using Adwords Labels To Organize Your PPC Campaigns, Beyond the Paid

Yahoo Showing Google AdWords Sidebar Ads With Extensions, The SEM Post

SEO

5 Things You Can Do to Escape Google Penalties, Convince & Convert

Google update: Real time Penguin? Or something else?, Yoast

No, Capital Letters in Your URL Don't Affect Ranking, Small Business Trends

The Quick And Dirty Guide To Hiring An SEO Firm, SEM Rush

Understanding Google Panda: Definitive Algo Guide for SEOs, The SEM Post

What Google Really Wants from Your Website, Flyte New Media

Attend Search Engine Land’s SMX West, The Conference Dedicated To Search Marketing: March 1-3, San Jose CA Secure your seat at SMX West, the only event where you’ll gain performance-driven tactics in paid search, SEO, analytics, mobile, social media and more! Choose from over 60 sessions in our tactic-packed agenda. Register by January 30 and save $200. You’ll get 3 days of tips and strategies, networking opportunities and conference conveniences at an exceptional value. Learn how you can land discounts of up to 20% with our team rates.

Like what you see? Check out Search Engine Land's other email newsletters here. News | SEO | SEM | Local | Retail | Social   This email was sent to lisab509.killerweb@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us