Thursday, 28 January 2016

SearchCap: Google Guidelines, Yahoo Redesign & Local SEO

 
 
Featured story
 
Yahoo Redesigns Home Page & App To Deliver Consistent Experience With More Relevant News
 

Jan 28, 2016 by Amy Gesenhues

With its now nearly infinite news stream, Yahoo users no longer need to open news articles in multiple browser tabs.

 
From Search Engine Land
 

Google Updates The General Guidelines Section Of Their Webmaster Guidelines
  Jan 28, 2016 by Barry Schwartz

Google has made significant changes to the content on their Webmaster Guidelines documentation.

 

When You Rank High Organically But Not Locally (Case Study)
  Jan 28, 2016 by Joy Hawkins

You’ve done everything right in terms of local SEO — you’re even ranking high in organic results — but you just can’t seem to get a place in the map pack. What’s wrong? Columnist Joy Hawkins explores.

 

7 Traits That Will Make You A Great SEO
  Jan 28, 2016 by Will Scott

Knowledge and expertise are important, but columnist Will Scott asserts that there are certain intangible qualities which SEO rock stars all seem to share. Do these apply to you?

 

The 411 On Content Marketing
  Jan 28, 2016 by Digital Marketing Depot

In our consumer-empowered world, it’s become more difficult for marketers to cut through clutter and a lot more challenging to garner loyalty with their audiences. That’s why smart content delivered in context will make you stand out in the crowd. The Modern Marketing Essentials series from Oracle gives marketing leaders and practitioners the opportunity to […]

 

Final Call: Early Bird Rates Expire Saturday. Register For SMX West.
  Jan 28, 2016 by Search Engine Land

Supercharge your search marketing campaigns by attending Search Engine Land’s SMX West. Join others obsessed with SEO & SEM March 1–3 in San Jose, CA. Early bird rates expire this Saturday, so register today! Don’t miss out on three days of: Performance-boosting SEO & SEM sessions. View the agenda. Industry leaders presenting proven tactics for […]

 
From Marketing Land
 
ScribbleLive Buys Visually, Marrying Content Distribution With Content Creation
 
Five Ways Small Businesses Are Powering Growth With Marketing Automation
 
Apartments.com Launches Its Super Bowl 50 Campaign With Lil Wayne & George Washington
 
AdSupply Battles Adblock/Adblock Plus With Its Patented Technology
 
Brand Bidding & PPC Optimization: How We Got Here (Part 1 of 8)
 
The State Of Cross-Channel Paid Search, Part 1: SEM & Social
 
Search Update Impact On SEO & Content Strategies: Staying Ahead With A Focus On Quality
 
Facebook Now Seeing 100 Million Hours Of Video Watched Daily
 
The ABM Maturity Model: 4 Keys To High-Performing Account-Based Marketing
 
Using Email To Drive Your Brand Value To Greater Heights
 
MarTech Today: Google’s AI, Versium’s Automated Lead Scoring & Marketing Automation’s Obstacles
 
Mobile Ad Growth Of 81% Drove Facebook’s Huge Fourth Quarter
 
Colgate Launches Official Super Bowl Ad & Extended Version Of Its #EveryDropCounts Spot
 
Banner Q4 For Facebook: Revenue Tops $5.8 Billion, Ad Revenue Per User Jumps
 
Gigya Report: Facebook Still Dominates Social Logins But May Be Fading A Bit
Search News From Around The Web
 
Link Building
 
Find Backlinks from your Competitors with this Simple Hack, ahrefs.com
 
Google Penguin & Spammy Links from Competitors, thesempost.com
 
Google Says Outbound Links Are Not A Ranking Factor, Search Engine Roundtable
 
Harnessing the power of the Majestic API to identify quality domains, Majestic Blog
 
Related Post Blog Links Don't Need To Be Nofollowed Says Google, Search Engine Roundtable
 
Should you Disavow Links from Hacked Sites?, thesempost.com
 
Tips from Google on Structuring a Disavow File, thesempost.com
 
SEO
 
15 Quick Ways to Check The Health of Your SEO Program, Search Engine People
 
15 Smart Things Most SEOs Never Do, LocalVisibilitySystem.com
 
Amp optimizations - Why Amp files are so fast, varvy.com
 
Discovery Thursday: SEO Agencies Find Leads With SEMrush, SEMrush
 
Google's Webmaster Guidelines: Breakdown of All Changes Made, thesempost.com
 
Invisible spam pages on our website: how we locked out a hacker, Emerging Tech in Libraries
 
My Single Best SEO Tip for Improved Web Traffic, Moz
 
Optimize Your Content for Google's Rich Answer Box, Search Engine Journal
 
Overview Of What Changed In The Google Webmaster Guidelines, Search Engine Roundtable
 
SEM / Paid Search
 
Google AdWords To Only Support Internet Explorer 11 Of All IEs On March 7, 2015, Search Engine Roundtable
 
Segmenting Data for Better PPC Account Evaluation, Metric Theory
 
Setting up PPC Campaigns, Site Visibility
 
Attend Search Engine Land’s SMX West, The Conference Dedicated To Search Marketing: March 1-3, San Jose CA
Secure your seat at SMX West, the only event where you’ll gain performance-driven tactics in paid search, SEO, analytics, mobile, social media and more! Choose from over 60 sessions in our tactic-packed agenda. Register by January 30 and save $200. You’ll get 3 days of tips and strategies, networking opportunities and conference conveniences at an exceptional value. Learn how you can land discounts of up to 20% with our team rates.
 
Like what you see? Check out Search Engine Land's other email newsletters here.
News | SEO | SEM | Local | Retail | Social
 
This email was sent to lisab509.killerweb@blogger.com. Click here to unsubscribe or manage your subscriptions.
 
This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA
 
 
 
 

No comments: