  by Barry Schwartz     Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: - Google May Add Structured Markup & Data To Ranking Algorithm
Sep 11, 2015 by Barry Schwartz
Google hints it may decide to use structured data in its ranking algorithm some day, though the company has previously denied it. - Baidu Upgrades Mobile Virtual Assistant With Local Commerce Services
Sep 11, 2015 by Greg Sterling
Baidu has upgraded its mobile virtual assistant to incorporate voice-enabled local transactions. The virtual assistant, powered by artificial intelligence, is now known as “Duer.” That apparently translates as “Du Secretary.” One translation of the word “du” I saw was “to study, to learn.” Phonetically, it also sounds like the English word “do,” as in to […] - Sitelinks, Callouts & Structured Snippets, Oh My!
Sep 11, 2015 by Matt Umbro
Paid search advertisers now have another tool in their kit — structured snippet extensions. Columnist Matt Umbro explains how to employ them and how they fit in with your other AdWords options. - Search In Pics: Google Parent Day, Google Code Poster & Sofa Ball Pit
Sep 11, 2015 by Barry Schwartz
In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. - The Google My Business App Gets An Update
Sep 11, 2015 by Barry Schwartz
Check out the updated Google My Business App for Android — iOS version coming soon. - Social Media – Risk or Reward for Your Brand? September 22 Webcast
Sep 10, 2015 by Search Engine Land
With social media hacks increasing in frequency and severity, all organizations need help managing social media risk. - September 15: GTINs Required In Google Shopping Feeds In US And Other Markets
Sep 10, 2015 by Ginny Marvin
The product identifiers will be required for roughly 50 designated brands. Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Search News From Around The Web: Local & Maps Searching SEO SEM / Paid Search Search Marketing Discover new SEO & SEM techniques at SMX East. Choose from 50+ sessions, keynotes & clinics covering ROI-driven tactics in paid search, SEO, analytics, mobile and social media. Register and save $100 on an All Access Pass through September 28. Team discounts up to 20% available. |
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