SiteProNews |
- How Social Media Can Help with Web Marketing
- Turning Traffic Into Money? 3 Easy Ways To Get Paid Online
- Bilingual Website Design – There Are Special Requirements
- The Uniqueness of Twitter, its Bite-Size Contents and Global Network Economy – A SPN Exclusive
- 5 Steps to Qualify for Your Business Black Belt
| How Social Media Can Help with Web Marketing Posted: 05 Aug 2011 09:20 AM PDT 
In fact, another social media platform has just been introduced named LinkedIn, where you are able to create a business profile and interact with other people. It is the most effective way for advertising businesses online as you are able to link to other companies and it’s designed for you to promote yourself by the job that you do. Twitter can be useful in terms of advertising your business online to companies since you can provide little snippets of information about your business to anybody looking at your feed. It can also help update information about your business in case you have new merchandise. Many people now check online social media sites and twitter is one of the simplest for people who are not your ‘friends’ to check. Facebook is a little diverse in terms of who can view you and your privacy. It is possible to maintain your personalized profile only accessible for your friends while making an organization profile to market yourself. It also indicates that you can have one profile to show off all your pictures while making use of your business page for a more professional look. If you have a photography business, it is possible to use this to show off all your photographs. It’s also possible to create a group to market your business to your friends and others interested. Once again, you are able to show examples of your work along with the company details to help people place orders. MySpace is a great strategy to promote a music business; whether you are promoting yourself as a manager or artist. You are able to market yourself by means of becoming friends with individuals in the community. It’s a great method to let more than just your friends know about an upcoming gig or to show off a CD you are bringing out soon. With social networks, it’s feasible to join with groups and communities. You can join in with others which are a similar organization to you, or something that compliments you. It is also possible to join having a group searching for a business like you in order that you are marketing towards the right people. Several communities now have competitions and awards, another way to promote yourself. Keep in mind that credibility is important to any successful business and that may only grow if people can recommend you. The internet could be the perfect place for that and social networking helps to pass the word quicker. Just think of the number of times you posted on your Facebook status about how wonderful your latest meal at a restaurant was or tweeted about your views of the latest museum you went to. Individuals may not think about them in the time, but when searching for things to do a month later, they do remember what you’ve mentioned. Using social media as a method to do internet advertising is a growing phenomenon and is free and effective. It is possible to add your website address to all your profiles you may have, which can direct potential clients and clients towards your merchandise or solutions. You can also provide advice to individuals in groups and communities, which in turn will support your credibility and help you show off your talents and business. Jerry Leviastan is a guest writer for http://www.w3toledo.com/, a web design and Toledo SEM, company that recommends http://www.doityourselfstorage.net/. Post from: SiteProNews: Webmaster News & Resources |
| Turning Traffic Into Money? 3 Easy Ways To Get Paid Online Posted: 05 Aug 2011 08:23 AM PDT 
In the last few years, it’s true to say the number of people making money online has increased greatly. However, what this also means is that you’ve got more people trying to get a piece of the internet pie. In order to stay ahead of the competition, you’ll have to take advantage of every method available to turn traffic into money. What’s Your Goal from your Internet Marketing Activity? While most of us love our niche and enjoy our work, let’s just admit that the bottom line is making money. Sometimes it takes a long time before you start to see profits from your hard work, but if you’ve got the drive to succeed, you’ll stay the course, and this is the key, certainly we have had a number of false starts, doing a bit then packing up for a while & coming back to it – it’s about staying the course and having faith that by doing so it will come good. For Sam & I, this is the year we are devoting significant time on a weekly basis and being consistent. Get ‘Real’ Over Traffic Traffic is the core basic of making any money online. Traffic is your customers, and without customers you don’t make sales. Every visitor to your site is another person who gets to see what your offering. The more people visit your site and have a look, the higher your chance of monetizing it. But not only that you want the right kind of ‘targeted’ traffic – those who you already know have an interest in your niche. The whole point of starting an online business is to see a profit. You’ve put your money and hard work into it, and you want to be repaid. If you’ve got lots of steady traffic, you increase your chances of seeing that money. The way to make money online is to monetize this traffic. Monetizing With Advertising One way to monetize is with advertising. There’s advertising called PPC, or pay per click advertising. Go over and check out Google Adsense, sign up for a free account, this works on the basis that Google put ads on your page that advertise similar products or services. When one of your visitors clicks on this link, you get paid a commission by Google, The amount you get paid is very small, but it can be enough to provide a steady stream of income if you get a huge amount of traffic and you have a number of sites. Google Adsense some few years ago was massive with many successful high profile internet marketers making a fortune, now it’s not quite what it was but there’s still many internet marketers doing very nicely thank you very much – consider it as just one of the methods to monetize your site and its traffic . Stop & Consider This First A word of caution here though, don’t confuse your visitor – if you really want them to join your list then that should be the primary function of your site. The more opportunities a visitor has to click away from the ‘main opportunity’ of your site, the less chance they’ll sign up to you list if that’s the ‘primary function’ – so consider this before going the route of adsense. As an example my start internet marketing online site, It’s function is to offer credible unique content to people starting out, I want visitors to join my list – that’s it, so for me I don’t want the distraction of Google adsense. However my learn herbal remedies site is a totally different ‘made for adsense’ site. Yep there’s good strong information there, but no product to buy just purely adsense to click on. The key to making money with PPC is to have lots of traffic but it must also be targeted. You need to use every method available to get back links and raise your sites rank in the search engines. You’ll also have to have valuable content that will keep people coming back for more. Then, when you put ads that are relevant to your niche on your site, you can get paid when people click on them. Affiliate Marketing Another way to make money with your site is obviously affiliate marketing. For those of you reading this and just starting out this means joining an affiliate program. You advertise your affiliate’s products on your site, and when one of your visitors clicks through your link & buys or goes to their site, using your link and buys, you get a cut of the value of the sale. Affiliate programs keep records of every transaction and pay you out accordingly. The percentage of the sale that you get can be pretty significant. With adsense, you’ll see small gains made over a long period of time. Affiliate marketing will get you pretty worthwhile commission sales because some affiliate programs offer commissions 50%, 60% and more of the order value. It all depends on their pricing scheme. If affiliate marketing is a way you choose to proceed check out at sites like Click bank. Sell Information Products The last 10 years have seen a huge increase in people buying E-books and other online products. E-books aim to offer useful information, and many target the ‘how to’ area of niches. The major difference is that they are digital products, available to download and not hard copy books. While just a few years ago people were wary of buying digital products that didn’t exist in any physical form, these days it’s the norm. You can create an E-book, a video series, audio files or any other medium that you want. Choose a topic that helps people with some problem related to your niche. With the easy technology these days that we have for info product creation, it takes little technical know-how and almost no money. On your site or through your newsletter or opt-in list, you can sell your information product to your customers. This is a great way to create a passive stream of income. Once you’ve got the product created, the whole system can be automated, so there’s nothing you have to do. The Internet is always changing. To stay competitive online, you need to keep current and utilize every method available. These are just a few ways that you can turn traffic into cash on your website. Try them all and find one that suits you best. Toby Russell, Internet Marketer, Publisher & Property Investor offers tried and tested methods to help you succeed on line. Find out how to monetize your website, drive targeted traffic, use affiliate marketing, adsense and more with my popular Free step-by-step Special Report. Available at => http://www.startinternetmarketingonline.com Post from: SiteProNews: Webmaster News & Resources |
| Bilingual Website Design – There Are Special Requirements Posted: 05 Aug 2011 08:03 AM PDT 
You may have to produce a combined English/French site but this could easily be English/Spanish, Portuguese/Spanish or any other combination for that matter. Also it does not necessarily follow that English will be the lead language e.g. you could be producing a French/English arrangement. So now the question arises of how the site should be structured in order to be discovered by the search engines and in a way that gives the site proper recognition and appropriate ranking; so that it gets listed in relevant search engine results. There are a few general rules of thumb to adhere to: * try not to mix languages in side-by-side or above/below translations Expanding on the ‘linking from one language to another’ statement a little, there are a couple of options available. You could provide a link that takes the visitor from the page they are onto the replica page in the alternative language, or you could just take them to the ‘index’ page equivalent for the alternative language and let them navigate from there. The latter is obviously easier and has some benefits in that it takes the visitor to the main welcome/landing page for the site so that they get the site message before moving onto the detail. But this may not always suit the visitor who may see it as an unnecessary click. This is really a judgment call and probably a decision that needs to be made by the customer. Either approach works for multilingual sites as well, although the navigation is a little more complex. There are a couple of preferred ways of approaching how the language pages are collected together. Folders can be created for the alternative languages or alternatively sub domains can be created for the alternative languages e.g. fr.mydomain.com This general approach to bilingual or multilingual sites does mean that the web designer needs to be fastidious in his site updates and to ensure that all pages where required get updated appropriately in all languages. With respect to Google there are assumptions that are made on a sites geographic location based on the domain name that is used, what server the site is located on and to an extent the language used. To ensure that the site is targeted to the correct geographic location you can use Google’s webmaster tools to define a location. But this feature does need to be used with caution and this makes it worth searching their help files for information on how and when to do this. So if you are planning a website design in France or any other country that is going to be bilingual or multilingual make sure that the design is being approached in the correct way. Affordable Web Design is now available to everyone. You can choose between a templated static website design or create a Wordpress blog and configure it to look like a static site at very low cost. Post from: SiteProNews: Webmaster News & Resources |
| The Uniqueness of Twitter, its Bite-Size Contents and Global Network Economy – A SPN Exclusive Posted: 05 Aug 2011 07:54 AM PDT 
Network economy, as defined by experts, stems from a key attribute where products and services are created through social networks operating on a large scale, which is only possible through a platform that connects different economies from different places, markets and industries. Indeed, as science fiction writers portrayed it in their films, flying cars and gaudy metal suits were not the ones responsible for bringing the globalization to reality. We all know that it all started on TV, especially when cable TV enabled us to see shows they aired on the other side of the world, and then with the Internet, when email systems and social networking sites replaced air mails and telegraphs that once connected us with people abroad. Now, we have social networking platforms. Nobody thought of bite-size contents as an efficient channel to connect people and businesses. No one predicted that this platform would create a network that would bond trades and transactions, exchange ideas and knowledge, share daily thoughts and deeper philosophies across the globe. Social networking sites’ creators are always honest when asked about their principal reason behind the creation. These sites are just created to connect people, to bridge the length of communication exchanges and bridge people from different places, but never did they admit that it was solely invented to fulfill the needs of the market and to create a conduit that will tighten the gap between businesses and industries. In short, social networking sites were simply fashioned to create a network, perhaps to provide easier ways of blind dating, establishing relationships and forming small organizations. But even before social networking sites made its way in the market, the simple yet more rigid platforms like blogs, emails, and independent websites pioneered the emergence of network economy. These were the times when receiving spam mails, traffic and hits, or blog comments from other countries seemed magical, for having connection with people from other countries was not yet that usual like how it is today. Although Facebook came five years earlier than Twitter, the latter made a bigger impact on the entire global market. In 2009, Twitter introduced the most simple yet most effective network exchange that would soon change the face of the global market. Unlike other social media platforms, it was created to deliver bite-size and short messaging updates as opposed to traditional long information exchanges done by earlier social media sites like Facebook and MySpace. Twitter Simplifies It All Since Twitter delivers bite-size messages, information quantity rises and dissemination becomes faster, which allows people to influence directly other people. A year after its inception, Twitter reached its peak when Hollywood celebrities began using it as a primary medium to interact with their fans and supporters. It also paved the way for other people who are non-celebrities to use the platform for business promotions and advertising. Since then, marketers have included Twitter in their own marketing strategies. Expert marketers believe that the “real global network economy” started here. The special thing about Twitter is it glamorized the concept of reciprocity. Ordinary people can now interact directly and realistically to influential people they idolized. The mutual exchange between two parties “the follower and the followed” has become possible, which is very impossible to what Facebook and other social media sites had to offer during its early years. Moreover, this reciprocity has strengthened relationships between businesses and trades from different corners of the globe, for it connected markets, businesses, and industries far beyond size, capabilities, and market position. So what is next after Twitter? Is it an invisible platform that would allow us to communicate with semaphores and Morse codes? Well, just ask your favorite science fiction writer. You can tweet him, I guess. Warner writes about SEO, Blogging, and Web Development. He works at Endless Rise who provides SEO Reseller Packages exclusively to SEO Resellers Post from: SiteProNews: Webmaster News & Resources |
| 5 Steps to Qualify for Your Business Black Belt Posted: 04 Aug 2011 10:00 PM PDT 
A few weeks ago I watched the culmination of 4 years worth of work that started at the ripe old age of six. Huh? As impossible as it seems, 4th graders can set a goal, focus on it (kind of), and progressively realize it one step at a time. I’m talking about my son Jack, who just achieved a black belt in Karate. This was a big deal to all the kids and adults in his class, reminding me of achieving my Eagle Scout as a These guys were unbelievable, and on the grueling 6 hour day of final testing and ultimate celebration, it was amazing to see not only Jack but everyone in the class crackle with a precision you wouldn’t think possible. So how’s this apply to you as a business owner? Here are 5 Lessons in Black Belt Mastery for your business. Progressive, Manageable Goals Do you know how many colored belts you need to get through in order to get a black belt? 13 of them! Somewhere, one of Gary Larson’s talking animals is saying “What the?!” There is white, white & yellow, yellow, orange, green, blue, purple, purple & yellow, brown, brown & yellow, red, red & black (danbo), and finally, black belt. Each one of these is a little step along the way, a bite size goal that makes the end goal more attainable. It takes a few years, and the Masters of Karate realize that. Your business needs big, hairy, audacious goals to be certain. It gives you the brass ring to strive for. But break that down into process steps that demonstrate little successes, advances toward the end goal. I help companies get noticed using web video promotion. I put solid, entertaining and informative video interviews together and work to get clients on a schedule of video releases. We may shoot all the videos together for convenience, but the process is staged with small, press-release style videos that are easy to create and publish. Processes are like noses in business. Everybody has one. Guess what? I don’t have to have the strongest sense of smell in the world to know when something stinks, I just need to use the nose I have. So it is with processes. Jack’s black belt training requires a philosophy, knowledge of seemingly irrelevant things, and little memorized routines called forms that the students use to develop physical eye to hand coordination and control. Does Jack’s school use the best process to train Karate? Who knows and who cares! They use and follow a process and stick to it. In the video example above, content creation is a process. The questions and answer format is a clean, fill-in-the-blanks questionnaire for creating the compelling content that the executive needs to connect with his target audience. I don’t care if it’s the best process in the world and neither do the companies who hire me. I step into a vacuum void of leads, and my processes are better than the ones that the marketing team doesn’t have. Practice Until Your Brain Bleeds! Many a night my son got home from Karate at 9 pm, and then we fought our way (literally) through his homework until 10:30 or so. Ever try to keep a 9 or 10 year old focused on academics at 10:00 at night? The goal progression and training was so focused and disciplined, it required countless hours to achieve mastery at each of the belt levels I described. Credit the little guy, he put in the time with a little arm twisting. In Malcolm Gladwell’s Outliers, I learned it takes 10,000 hours to achieve mastery in any discipline, be it athletics or computer programming. True success outliers are those that either by luck or by plan find a way to get those 10,000 hours under their belts. What about you? What does your company stake it’s claim on being the best at? Have you put in your time? Can you? You need to practice your business guitar until your fingers bleed, my friend. The sales guys aren’t going to get good at making calls until they are making 125 a week or more, each and every week, over and over again. Lessons from a 10 year old. Solicit Vocal Supporters Whenever the Karate students test for their next belt, be it a brown belt or a 4th degree black belt, the Dojo is filled with rabid fans, both other students, parents and friends. It gets loud, with board breaking being the culmination of the demonstration. The students punch and kick boards to raucous applause, and you can feel the energy buoying the little ones who may miss on the first few tries. In fact, I’ve seen a 6 year old kick a board until his foot was throbbing in pain until he broke it, limping off the mat to a standing O. In your small business, you may do all the work but don’t go it alone. If your spouse is not on board and wants you to go get a real job, it is extremely hard to succeed in spite of that lack of support. But, if he or she is cheering you on every time you fail, you’ll find a way to smash your way to the finish line too, even while limping across with a sweaty smile on your face. Fail Until You Succeed How many of Jack’s class failed doing their forms or breaking boards or sparring? All of them, many times over. Gentle correction from the instructor, try again. As part of Jack’s final black belt testing, he had to come up with a staged self-defense skit with other kids his size. He and his partner tried about a dozen things in the weeks prior to the big day, each time failing, adjusting, getting creative, failing again, and changing tact one more time until finally-success! I market my own business with this blog and my website mostly. I fail every day to get a conversion, or to get the copy right, or to finish the squeeze page the way I wanted. I post articles that I think are home runs and less than a dozen people read or re-tweet them. I just have this belief that sooner or later I will run out of ways to fail and find just the right mix to get the results I’m looking for. [No I'm not going to mention Thomas Edison-damn! Just did.] So if you’ve gotten this far you’ll realize that the Business Black Belt is not the Karate Black Belt or the Six Sigma Black Belt. It’s not certified by a governing body. It’s you as a business owner demonstrating the resolve, determination and discipline to follow the steps in this post to bust through your boards and achieve ultimate success. Summary Even a 10 year old can get a black belt in Karate! Can your business earn one in survival? Small businesses fail because they don’t have the discipline or process to succeed. 5 Lessons from a 4th Grade Master. Everyone in the dojo notices a black belt. Are customers, partners and employers noticing you? SmartVu video interviews get you on the map! Karl Walinskas owns and operates Smart Company Growth, a business growth firm that helps white collar professionals. Stop in to check out the Smart blog or get special informational goodies for aggressive entrepreneurs and business owners looking to break out. Post from: SiteProNews: Webmaster News & Resources |
Social media has turned into a phenomenon over the last decade with the introduction of MySpace, Facebook, Twitter and many other sites. It has been used by so many people that it’s one of the best methods to promote oneself and anything else when it comes to internet advertising.
Hello I guess most of you reading this are no different to Sam & I, we have seen the opportunity of developing a business online and either changing our lifestyle and/or just making some extra cash, but one of the problems is as the internet expands more & more people are coming online.
In many countries around the world, there is a high potential for you needing to produce a bilingual web design. This could be anywhere that the website owner is trying to reach a wider audience. Perhaps by catering for ex-pats or in fact where a country has more than one native language.
Several decades ago, the concept of a global network economy was just an idea made for TV shows and sci-fi films. Nevertheless, no one thought that globalization could take place as early as today. Although fiction films then were a little advance in terms of foretelling how future structures, products, cars, and clothing would look thirty to forty years into the future, they failed to predict the possibility of economic globalization; empires and kingdoms created by their pens never had a touch of either globalized market or network economy. Most speculative and sci-fi film writers never thought that by this year, communications would play a big role in the formation of network economy.
Many small businesses fail today without the process or discipline to succeed. When all the excuse-making is said and done, do you have the will and the skill to survive and thrive?| You are subscribed to email updates from SiteProNews Recent Articles To stop receiving these emails, you may unsubscribe now. | Email delivery powered by Google |
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