SiteProNews |
- Affiliate Marketing is E-commerce At Its Best
- Are You Creating the Right Stuff for Your Clients? – A SPN Exclusive Article
- Make Designs on a Better Company Web Site
- Seven Inexpensive Ways to Boost Employee Morale – A SPN Exclusive Article
- Blog Management – How to Work Interviews Into Your Blog
| Affiliate Marketing is E-commerce At Its Best Posted: 03 Aug 2011 09:49 AM PDT 
I used to be an outside sales rep in the wholesale end of things. I got paid to get products from the manufacturer to the retailer. I was one of the top reps in the country and was paid very well. Today you can actually make more money as an affiliate marketer than I did as a sales rep. You can get paid to sell other people’s stuff and you do not even need to leave your home. 100% of your business can be conducted strictly online. To me affiliate marketing really is e-commerce at its best. The reason this is true is because the affiliate marketer can impact the sale. All affiliate marketers have the same opportunity to sell products online. The difference lies in how you go about doing it. There are many proven strategies for selling products with the affiliate marketing business model. If you do it right you really can make money with affiliate programs and products. This could be done to your own email list which is the best way to do it. You can also purchase solo ads to other email marketers lists. This is a good way to get started if you do not have a list of your own, or if you want to reach people outside of your own email list. 2. Product reviews. This strategy works well because the Internet can be kind of impersonal. People come online looking for information to problems they have. Product reviews work well because you can write about a specific affiliate product and give your opinion on it. This strategy works the best way and you have actually purchased the product. Then you can truthfully write a review based on your own experience. The best reviews are written to include both the positive and negative of the product. Nobody expects everything to be 100% perfect. You will actually sell more products online when you present a few negatives as well as an overall positive viewpoint. 3. Your own website or blog. As an affiliate marketer you are given a website to promote. Every affiliate is promoting the same website which is not the best way to go about doing it. Putting your own personal stamp on a blog or website will really increase the amount of affiliate sales you make. It’s also an excellent way to build your email list for future affiliate sales. These are a few tips on affiliate marketing. It truly is e-commerce at its best and as a business model will only continue to grow in the coming years. If you enjoyed this article by Jeff Schuman please visit his take paid surveys website today. Join JV With Jeff for free and receive tips on how to make money online without any experience or website of your own. http://www.Team-Schuman.com Post from: SiteProNews: Webmaster News & Resources |
| Are You Creating the Right Stuff for Your Clients? – A SPN Exclusive Article Posted: 03 Aug 2011 09:41 AM PDT 
As a business owner, are you truly meeting the needs of your customers? There are tons of blog posts and articles on the Internet from business men and women going on and on about nightmare clients and their sometimes ridiculous demands. Many of them are valid rants. However, there are also many that may be the direct result of failures on the part of the business owner. This shouldn’t be a shocking revelation, but business owners and upper management aren’t always innocent. Failure is a part of every occupation, every business, and every person. To deny it would be ridiculous. Knowledge and implementation of knowledge is what reduces the frequency of those failures. As people who are heavily invested in the success of our own companies, we need to make sure that we are doing all we can to properly meet the needs of clients (our customers). How is your company using the Internet to its advantage? “The Internet is becoming the town square for the global village of tomorrow.” ~Bill Gates Using Mr. Gates’ quote as a focal point, what part of the ‘village’ are you gearing your products and services to? This is an essential element to consider when creating your marketing and advertising plans. Make sure that your website operates in a way that your customers will “get it” and understand why they should choose to use your services or purchase your products. If customers can interact with your site in a positive way, then your website will be successful. What’s being said about your business on the Internet? Have you looked at Yelp and other review sites to see how people gauge their interaction with your company, your employees or how they perceive the value of your products/services? If you’re not checking for those “word of mouth” referrals or unfortunate negative reviews, then you’re missing a critical component of being able to provide the “right stuff” to your customers. If you’re not listening to them and are unwilling to take a look at your internal policies/procedures and quality control standards, then you should just stop reading this article right now. David Ogilvy, who is considered by many to be the father of modern advertising, always stressed the importance of the “BIG IDEA”. He always capitalized those two words in order to make them stand out. Are you doing your best to ensure that your company’s customer service, reputation, and quality standards are an integral part of America’s economic, political, and social life? What is the BIG IDEA that drives your business? By listening to your clients, understanding their wants and needs, and adapting, you are better able to refine your customer service procedures and better produce the products and services your customers desire. In doing this, you’ll be able to convey your company’s BIG IDEA in an easier, more effective way. This isn’t an easy task. There isn’t one tried and true formula to achieve this – it’s more of a mindset and method of operating. In some ways this might seem a bit obtuse and nebulous. The beauty of it though is that this method of operating is one of the major facets of what you’ll see when you study the successful models of companies such as Amazon, Dropbox, Google, and others who do a great job of listening and interacting with their customers. Here is the link to the video mentioned in the beginning of this article: Color Card Administrator is the parent company of PrintBusinessCards.com and several other innovative Real Estate Business Cards websites. We’re eager to share with you what it is we do. Give us a call today at 858-522-9335 or email at Author@CardAdmin.com for Cheap Business Cards. We look forward to discussing your comments, suggestions, or hearing any ideas for future article topics you may be interested in regarding online business cards design or business card management. Post from: SiteProNews: Webmaster News & Resources |
| Make Designs on a Better Company Web Site Posted: 03 Aug 2011 08:22 AM PDT 
Business owners need to remember that their Web site is oftentimes the initial impression that potential customers acquire of the company. In the event your company site is outdated, stale as it relates content, or difficult to surf, many visitors will leave after just a few seconds. The resulting impact is that you may have and will continue to lose out on revenue. Upgrading the Company Site In order to better position your site to attract more business, keep several factors in mind as you and your I.T. team or others look to improve: 1. Give the site a thorough review from top to bottom. Don't be afraid to voice your opinion or take constructive criticism from others regarding the site. Remember, you and your employees are a team, so make this a group project; In the event your site does need some upgrading, it is actually not as costly as you may think. By upgrading your company's site, you can add to your revenue and put together a steady customer base in a relatively quick manner. When all is said and done, your site should be the envy of competitors, allowing you to stand out in your respective industry. If you're reluctant to upgrade your site, just think about what message that is sending to your customers in this technologically-driven world that we live in. Perhaps they are not that important to you? Perhaps you're not a visionary and you're too reluctant to change with the times? Perhaps you're not willing to invest the time and money into being a premier player in your industry? If you can say that any of the above mentioned may describe your business, perhaps you won't have to worry about being in business too much longer…. Dave Thomas is an expert writer on items like business security systems and is based in San Diego, California. He writes extensively for an online resource that provides expert advice on surveillance systems purchasing decisions for small business owners and entrepreneurs at Resource Nation. Post from: SiteProNews: Webmaster News & Resources |
| Seven Inexpensive Ways to Boost Employee Morale – A SPN Exclusive Article Posted: 03 Aug 2011 08:15 AM PDT 
1. Say Thank You Seriously. Make it a point to single out employees when they do a good job and say thank you. Be genuine and sincere. If you have a client or customer who thanks you for your services, be sure to pass that on to your employees too. Publicly recognize them for their role in satisfying that customer’s needs. If a customer or client singles out a particular employee, send a thank you note to them at their home praising their good work and efforts. Send out a tweet or Facebook post acknowledging that employee’s contributions. 2. Be Accessible Take breaks with your employees or eat lunch with them. Do more listening than talking. By spending time with your workforce, you will be able to glean more ways to take care of them in practical ways. 3. Use Gift Cards Employees always welcome gas cards, grocery store cards, big box store cards, coffeehouse gift cards, and even movie tickets. These are nice, relatively inexpensive rewards to use when money is tight, yet you want to say thank you in a tangible way that they’ll appreciate. 4. Support Community Involvement Provide company time for employees to serve a meal at a local shelter, help out a local food pantry, adopt a family for a holiday, or raise money for a common charity. This not only serves as a great team building opportunity by engaging in something your employees are passionate about, it also creates a positive public image for your business. 5. Free Drinks or Ice Cream Open up the office soda machine and give out free drinks occasionally. Make arrangements on a hot summer day to have an ice cream truck stop at your business, have your employees choose their favorite item, and you pick up the tab. 6. Free Food Announce that you’re bringing in coffee and bagels or donuts for your staff the next morning. Find out what bagel or donut is their favorite so you will have it for them. You can do the same with lunch by bringing in pizza or other take out foods. 7. Fun and Games Put a foosball table, pool table, or air hockey table in the break room. Let people have fun with them during breaks and lunch. Challenge one of your employees once in a while (hopefully you’ll win a few games). These are a few inexpensive ways to build morale and keep your employees motivated during tough times. It’s important to foster a culture that shows you’re going the extra mile for them. Don’t forget…it’s not the dollar amount that matters, but the thought you put into it that will have the greatest effect on your employees. Color Card Administrator is the parent company of PrintBusinessCards.com and several other innovative Real Estate Business Cards websites. We’re eager to share with you what it is we do. Give us a call today at 858-522-9335 or email at Author@CardAdmin.com for Online Business Cards. We look forward to discussing your comments, suggestions, or hearing any ideas for future article topics you may be interested in regarding business cards design or business card management. Be part of the professional business cards company. Post from: SiteProNews: Webmaster News & Resources |
| Blog Management – How to Work Interviews Into Your Blog Posted: 02 Aug 2011 10:00 PM PDT 
So, given that blogging tends to be derived from these sections, it is reasonable to look into the tactics that bring traditional journalists such success in their writing and to borrow the best ideas from them. In particular, many bloggers have discovered the value of including interviews in their publications. An interview is fairly straightforward: a conversation between the blogger and another party, generally about a topic of mutual interest to the blogger, the subject and the readers. Some interviews are scripted, some are more extemporaneous, but at their heart they all have the mission of illuminating the thoughts of the interviewee to the audience of the publication in order to shed some extra light on the subject being discussed. In the world of blogging, there are generally three approaches to integrating an interview into a blog. The Writeup This is the general, news-story style form of an interview. The blogger contacts the subject, does their interview, then writes a story around the interview using the subject’s quotations as a framework. It tends to look something like: Recently I spoke to branding icon John Doe, asking his thoughts on the importance of personal identity. “You really need a strong name, something people can get a hold of and never forget, that’s the first thing.” When I asked him for details, John commented, “Well, if you don’t have a name that people remember, they’ll just refer to you as ‘that one guy’ or any old thing.” The structure is easy to follow, and very much suited to blogging as a style of writing. It doesn’t have to be in first person; it is easily adapted to any blogging style. It has the value of letting the blogger do most of the writing. This way, their style remains intact and the interview is presented on their terms to the readers, maintaining a unique voice. The weakness of this style is that it tends to raise questions. Did the blogger use the whole interview? Are they editorializing in their choice of quotes?… and so on. For example, in the choice above, When I asked him for details could actually have played out as “Well, that’s obvious. Could you be more specific?” and our imaginary blogger simply rephrased to make himself look less confrontational. The Reprint The alternative is simply to reprint the entire interview, without editing other than to remove little asides such as “um” and other verbal tics. This tends to look as follows: BenjaminBrandBlog – Hello, John. John Doe – Hello. Thanks for interviewing me. BBB – Glad to talk with you. So, what would you say is the first thing that comes to your mind when talking about branding? JD – You really need a strong name, something people can get a hold of and never forget, that’s the first thing. The reprint is rather an unusual choice, very rarely seen in blogging or in print journalism. This is because it has some obvious weaknesses. For example, not every question in an interview ends up being relevant. Not all interviews follow a particular script; some go down tangents, interesting or dull asides, and so on. It is the job of the journalist to edit the content so that the material that stayed on subject gets to the readers. However, there are some cases in which reprinting an interview is an interesting alternative. If a conversation was purely illuminating, if it covered some amazing ground that people didn’t expect, and the writer wishes to share it, then by all means share the interview itself. The Podcast or Video Similar to the reprint, this is the process of using recording equipment to make an audio podcast or videoblog of the interview in question. This has a number of advantages over the simple reprint, because it allows the personality of the two subjects to shine through in a way that text doesn’t always quite capture. Sarcasm and wit come through a bit more readily when tone of voice or body language are added into the subject matter, making the whole process more dynamic and interesting. The difficulty of these formats is in their complexity. The logistics of getting recording software to work, of cleaning up audio and video for proper use on the net if they aren’t your blog’s primary medium, etc. can all make this a bit out of reach for the average blogger. They require the dedication of actual time and effort to produce, share and refine as a series. Further, not everyone is as suited for speaking as they are for writing; some just aren’t as comfortable in a spoken medium, and a skilled writer isn’t always a stunning speaker. That said, there is strong value in this type of process, as it can add variety and interest to the usual presentation of a good blog. Enzo F. Cesario is an online branding specialist and co-founder of Brandsplat, a digital content agency. Brandsplat creates blogs, articles, videos and social media in the “voice” of our client’s brand. It makes sites more findable and brands more recognizable. For the free Brandcasting Report go to www.BrandSplat.com/ or visit our blog at www.iBrandCasting.com/. Post from: SiteProNews: Webmaster News & Resources |
There are many ways to make money online. Ecommerce is one. E-commerce is a great word. It means products bought and sold on the Internet. 
There is a link “below the fold” to a YouTube video entitled “Advertiser vs Consumer” – please watch it. It conjures up various feelings in everyone who watches it. However, it also highlights some major flaws in true, reliable, customer service.
If your company's Web site just isn't cutting it these days, there are ways to improve its look, in turn, hopefully driving more business your way.
In today’s difficult economy many small businesses are operating on thin to non-existent profit margins. With it being difficult to just stay afloat, it’s important to get creative when it comes to maintaining employee satisfaction. So with that in mind, here are several effective and affordable ways to make your business a place where your employees are dedicated to a common goal and happy to be working with you.
Being a subset of journalism, it is no surprise that blogging shares many traits with its parent. In particular, blogging strongly resembles the feature or editorials pages of many newspapers. Not beholden to quite the same rules of timeliness or AP style guidelines as the news sections, these sections focus on matters of personal interest to the writer, or on a specific topic of particular relevance or human interest.| You are subscribed to email updates from SiteProNews Recent Articles To stop receiving these emails, you may unsubscribe now. | Email delivery powered by Google |
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